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DAYBREAK FOODS ANNOUNCES PARTNERSHIP WITH YOUTH EMPLOYMENT SERVICE (YES) PROGRAMME TO ADDRESS CRITICAL ISSUE OF YOUTH UNEMPLOYMENT

The Fried Tomato | 10 June 2024


Johannesburg, 10 June 2024: Daybreak Foods, a prominent player in the agribusiness sector, has taken a commendable step towards addressing the critical issue of youth unemployment in South Africa. The company is launching a partnership with the Youth Employment Service (YES) Programme, an initiative that is a beacon of hope for many young individuals who are seeking opportunities to kickstart their careers in agriculture and related industries.


The YES Programme, which has been instrumental in creating job opportunities for the youth, aligns perfectly with Daybreak Foods’ commitment to social responsibility and economic development. The collaboration is set to provide 104 participants with invaluable work experience across all sectors of Daybreak’s business, fostering a new generation of agribusiness leaders.


Richard Manzini, Daybreak’s CEO and a key figure in this partnership, has been actively involved in promoting opportunities in the agribusiness sector through his presentations at Mpumalanga University and Fort Hare University in recent weeks. His efforts have both highlighted the potential of the agricultural sector in driving economic growth and inspired many young minds to consider agribusiness as a viable and rewarding career path.


The impact of such partnerships cannot be overstated. They play a pivotal role in equipping the youth with the necessary skills and experience required to thrive in the competitive job market. Moreover, by focusing on agribusiness, Daybreak Foods is nurturing talent in a sector that is crucial for the country’s food security and sustainability.

Manzini comments “Daybreak has to prioritise fulfilling its investment mandate to advance transformation in the agriculture industry, one of the least transformed sectors in the country. Job creation and preservation, including jobs for youth, and creating meaningful economic platforms to address poverty in our host communities, are key to our success.”


The initiative by Daybreak Foods is a testament to the power of collaboration between the private sector and youth empowerment programmes. It serves as an example for other corporations to follow, emphasizing the importance of investing in the future workforce for the betterment of society as a whole.


As South Africa continues to grapple with high levels of youth unemployment, it is encouraging to see organisations like Daybreak Foods stepping up to make a difference. The partnership with the YES Programme is more than just a corporate social responsibility endeavour; it is a strategic investment in the nation’s future and a step towards a more prosperous and inclusive economy.


“We will write a better future; not because we are re-writing the past. No, simply because the future and present require it of us. It is who we are and our youth are a mainstay of our future.,” says Manzini , leaving it clear that he is here to tell the South African corporate story of how we can run and create great businesses that are globally competitive and inclusive.


For more information on the YES Programme and its impact on youth employment, readers can explore details on the dedicated YES Programme blog. Additionally, those interested in the contributions of Richard Manzini to the Agri sector can look forward to updates on Daybreak Foods social platforms.


‘Disclaimer - The views expressed here are not necessarily those of the BEE CHAMBER’.


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